Overview
Applied marketing analytics published 189 papers in 2021–2025, and its papers received 265 citations in those years. Its h-index is 10 and its two-year mean citedness is 0.77. On the ITS Journal Score it ranks #23,155 of 62,158 ranked journals and #1,015 of 3,140 in Business, Management and Accounting.
Key figures
Citations count every citation the journal's papers received in these years, including citations to older papers. Two-year mean citedness is OpenAlex's measure of how often recent papers are cited; it is similar in idea to, but not the same as, an impact factor.
Papers and citations by year
| Year | Papers | Citations received | Open-access papers |
|---|---|---|---|
| 2020 | 39 | 60 | 0 |
| 2021 | 40 | 60 | 1 |
| 2022 | 38 | 54 | 1 |
| 2023 | 43 | 88 | 0 |
| 2024 | 35 | 51 | 0 |
| 2025 | 33 | 12 | 0 |
What it publishes
The leading research topics of its papers (OpenAlex topic classification). Select a topic to find other journals that publish on it.
Similar journals
Ranked journals that publish on the same topics.
| Journal | Field | Score | Papers 2021–2025 | Open access |
|---|---|---|---|---|
| Business & IT | Business, Management and Accounting | 35.9 | 118 | 100% |
| INTERNATIONAL JOURNAL OF RESEARCH IN COMPUTER APPLICATIONS AND INFORMATION TECHNOLOGY | Computer Science | 45.9 | 343 | 94% |
| Journal of Computer Science and Technology Studies | Computer Science | 67.5 | 958 | 100% |
| Journal of Frontiers in Multidisciplinary Research | Business, Management and Accounting | 56.3 | 378 | 93% |
| Journal of digital & social media marketing. | Social Sciences | 45.6 | 163 | 2% |
| Journal of Intelligence Studies in Business | Business, Management and Accounting | 49.8 | 109 | 100% |
| Computer Science & IT Research Journal | Computer Science | 81.1 | 250 | 100% |
| Journal of Artificial Intelligence Machine Learning and Data Science | Computer Science | 55.4 | 650 | 100% |
Identity and sources
- ISSN-L: 2054-7544
- Print ISSN: 2054-7544
- Electronic ISSN: 2054-7552
- Listed in DOAJ: Not yet checked
- Crossref: Not yet checked
- OpenAlex: S4306502633
- Journal website: www.henrystewartpublications.com
Figures come from OpenAlex (papers, citations, h-index, topics), Crossref (ISSN check) and DOAJ (open-access listing and fees). They change as records are corrected, so treat them as a dated snapshot. This page does not state whether the journal is indexed in Scopus, Web of Science or PubMed.
Questions
What is the ITS Journal Score of Applied marketing analytics?
It is 45.4 out of 100, which places it #23,155 among ranked journals. The score combines citation impact (45%), h-index (35%) and size (20%) from open OpenAlex data.
What is the impact factor of Applied marketing analytics?
This site does not publish Journal Impact Factors, which belong to Clarivate. As an open alternative, its two-year mean citedness in OpenAlex is 0.77.
Is Applied marketing analytics open access?
1% of its papers from 2021–2025 are recorded as open access.
Does Applied marketing analytics charge a publication fee?
No fee is recorded in the open data used here. Check the journal's own website for its current fees.